Version 0.1. Biographical details are author-provided; dates and internal figures are deliberately omitted.

Portrait of Igor Grachev
Photo: Igor Grachev. Rights held by the author; editorial use permitted with the credit.

Short bio

Igor Grachev is head of product at AdGuard. He runs an independent research programme on the economics of two-sided digital platforms: liquidity, matching, supply quality, growth, and revenue.

Use

Name: Igor Grachev. Do not attribute unverified roles, achievements, or employer positions. Confirm the context of direct quotations before publication.

Audience experience

Author-provided: internal presentations and training for leaders on sales effectiveness. No publicly verified archive is available yet.

Topics

  • Liquidity over volume
  • Supply without demand
  • Micro-markets inside a marketplace
  • AI matching without magic

Contact

me@isgrachev.ru